This report, EMR 2012 is a look at the market and trends impacting electronic medical record software and related services. Included in the report are statistics influencing the industry, demographics; life expectancy, and company strategies. Information is presented as a U.S. market, with a section on key international markets. A market summary includes a total market analysis. Also included is a competitive analysis of leading EMR system providers. As part of its research, the report includes:
Kalorama's Most Current Analysis and Estimate of this Growing Industry
The information for this report was gathered using both primary and secondary research including comprehensive research of secondary sources such as company literature, databases, investment reports, and medical and business journals. Telephone interviews and email correspondence were the primary method of gathering information. For the purpose of this study, Kalorama Information conducted interviews with more than 21 key industry officials, consultants, health care providers, and government personnel. These sources were the primary basis in gathering information specifically relating to revenue and market share data presented in this report. Additional interviews were completed with relevant company representatives including marketing directors, division managers, and product representatives.
Trends Marketers Need to Know About
As part of its comprehensive look at the market, the report examines the following trends and others:
All market data pertains to the world market at the manufacturers’ level. The base year for data was 2011. Historical data was provided for the years 2009 and 2010, with forecast data provided for 2012 through 2016. Compound annual growth rates (CAGRs) are provided for the 2009-2011 and 2012-2016 periods for each region and/or segment covered. Competitive analysis is provided for the year 2011. The forecasted market analysis for 2012-2016 was largely based on demographic trends, new developments, company performance trends, merger and acquisitions, and national expansion.
Notable Companies Included in this Report
EMR Affects Every Company Seeking to Market a Healthcare Product
This is a critical resource for healthcare IT companies, but its usefulness is not limited to these companies. The electronic medical records trend is one of the most important and meaningful changes affecting the healthcare system. Hospitals and healthcare systems are changing the way they do business and serve patients. All healthcare marketers should be familiar with the basic issues of EMR, the trends driving it, and optimally, and the companies with solutions who might be future partners. In the future, product managers should not be surprised to be queried as to how their product will comply with or fit into EMR systems in one way or another. This report is a valuable resource to provide healthcare marketers with necessary information to understand the trends in EMR in 2012 so that appropriate strategies can be constructed.
As with all Kalorama products, the price listed is a single user license, intended for one person in an organization. Global and department licenses are available for companies that can benefit from more than a single user.
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