Our Company

For more than 30 years, Kalorama Information has been a leading publisher of market research in medical markets, including the biotechnology, diagnostics, healthcare, medical device, and pharmaceutical industries. Our comprehensive, timely, quality research and innovative approach to analysis and presentation of market intelligence have made Kalorama Information a premier source of market information for top industry decision makers.

Kalorama began as a syndicated publishing arm of Find/SVP and its focus was on medical markets in the U.S. The brand was acquired by MarketResearch.com in 1998, and following a restructuring of its editorial focus and analytical team, Kalorama went global in its coverage. Kalorama continues to be the leading global publisher of market studies on healthcare industries.

Our research team is committed to serving the information needs of professionals in the biotechnology, diagnostics, healthcare, medical devices, and pharmaceuticals markets, at all levels of management, in all sizes of companies.

Steven Heffner, Executive Publisher
Steven Heffner has been involved in publishing information for healthcare professionals for more than 15 years. He began in peer-reviewed clinical literature, editing the Current Opinion line of clinical medical journals. Later, his focus shifted to healthcare books, and held editorial roles at Faulkner & Gray's Healthcare Information Center, specializing in books on managed care policy, and more recently at Theta Reports, part of PJB Medical Publishing. Steven joined Kalorama in the spring of 2001. He personally commissions and edits all of Kalorama research studies to ensure that they are consistently of the highest quality.

Bruce Carlson, Publisher
Bruce Carlson has nearly a decade of experience in the publishing industry. Previous to joining Kalorama, he held a variety of marketing and product enhancement roles at WebMD™, Scientific American MEDICINE, Nidus Consumer Health Information, and Facts On File. He is a graduate of Richard Stockton College of New Jersey.

Elizabeth Smith, Custom Research Coordinator
Elizabeth Smith has seven years of experience in management consulting and business strategy. She was formerly the Director of Shared Services of the Intrepid Sea, Air & Space Museum. At the Intrepid Museum, she implemented and managed new financial policies and procedures, which enabled the museum to effectively and efficiently execute its mission. Ms. Smith was a senior consultant with Ernst & Young in New York. While at Ernst & Young, she was a member of the Global Human Capital Group, whose focus was the fusion of finance and performance management and metrics. She has a B.S. from Cornell University and majored in Applied Economics and Business Management. The Custom Research Team tailors the client’s needs to produce relevant market research solutions

Our Analysts
Kalorama relies upon only the most experienced analysts with excellent credentials, years of industry experience, and the trust of colleagues and peers. Kalorama’s analysts include:

Shara Rosen, RT, MBA
Shara Rosen has been in the healthcare industry since 1971. She has worked as a laboratory technologist, a marketing manager for a diagnostics company, and a journalist and editor for medical trade journals. Ms. Rosen was the editor of Diagnostic Insight, the official publication of the Biomedical Marketing Association. She also owns and operates her own consultancy, which provides market information services to the diagnostics and biotechnology industries. She is Kalorama's senior analyst in the in vitro diagnostics industry, having authored scores of reports on virtually all areas of clinical and nonclinical testing.

Jack Gardner, MBA
Jack Gardner has over 35 years experience in marketing, strategic planning, new product development, and market research. He has been instrumental in launching new products and establishing new markets for leading companies in biotechnology, diagnostics, and medical products. He has directed marketing teams at Johnson & Johnson and Technicon, and led groups in surrogate management assignments for international corporations. He has authored scores of reports on medical devices, biotechnology, and most recently multiple aspects of drug discovery.

James P. Smith, PhD, MBA
In his nearly 40 years in science, Dr. James P. Smith has worked as an analytical chemist, compliance specialist, lab director, professor of chemistry, and consultant to industry. He received his Doctorate in Chemistry and Chemical engineering from Texas Tech and his MBA from Southern Methodist University. Dr. Smith conducted post-doctoral research at Michigan State focusing on heteronuclear spin decoupling nuclear magnetic resonance. He has worked at Texas Instruments, Robinson-Nugent, Atlantic Testing, and others. Since 1994, he has been a principal in Hinson-Smith Associates, bringing his expertise from both sides of the research bench to market analytics. Dr. Smith specializes in reports on materials science in the medical device arena including advanced polymer systems and biosensors.

Mary Anne Crandall, RN
Mary Anne Crandall has been publishing market research in the life sciences for more than 10 years. She is a registered nurse and is the founder and CEO of Mountaintop Medical, LLC, a consulting firm in Oregon. She has been teaching at Southern Oregon University for over 12 years, and before joining Kalorama's analytical team, she published with Frost & Sullivan, Theta Reports, FIND/SVP, MDI, FeedBack Research Services, Prognosis and Hall Enterprises. Ms. Crandall specializes in prescription pharmaceutical markets.

Kenneth G. Krul, PhD
Kenneth G. Krul, Ph.D., MBA, is a San Diego-based business development and strategic planning consultant with over 30 years of experience in the biomedical industry. He holds a doctorate in biophysical chemistry, an MBA in finance, and certifications in laboratory medicine. Before entering private practice, he served on the staff of Columbia-Presbyterian Medical Center and served in various senior marketing and R&D capacities at some of the world's top diagnostic technology companies, including Dade-Behring, CalBiochem, Technicon, and Beckman-Coulter. Over the past 20 years he has authored over 150 published studies and scores of proprietary studies over a wide range of biomedical and biotechnology subjects, including Diabetes and Diabetic Complications: Major World Markets, The U.S. Market for Molecular Diagnostics, and Nucleic Acid-Based Therapeutics.

Our Research Specialists
Our research specialists help you find the research reports that will best meet your needs. Whether you need help browsing through our collection, require advice about which particular research will best suit your needs, or are interested in learning more about our comprehensive service offerings, our Research Specialists are here to help.

Biotechnology
Jason Douglas
212.807.2626

Medical Devices/Diagnostics
Hans Jones
240.747.3020

Pharmaceuticals/Healthcare
Beverly Burdick
413.662.3720

Sharon Oakes
413.662.3773

Kalorama Information Reports
Kalorama Information’s reports track medical market trends, survey market players, and provide a comprehensive analysis of each market with both the vital market data and cogent, plain-English interpretation and insight. Our reports provide:

• Market Size & Segmentation
• Sales Drivers & Growth Forecasts
• Competitive Market Share
• Product Development Pipeline Information
• Research Directions and New Technology Trends
• Competitor Profiles
• Distribution and Reimbursement Trends
• Strategic Insights and Growth Opportunities

Our research is written by industry experts who offer insight on industry structure and competitive landscape, technology assessment and penetration, and emerging products and trends. Their analysis is based on both primary and secondary research as well as years of professional expertise in their respective industries.  In addition to analyzing current and historical trends, our analysts predict where the market is headed over the next five to ten years.

Our experts give you:

• Critical analysis that comes from years of experience in the field
• Research from one-time end users of this market research; they’re asking the questions you’re asking
• Quality data of the kind available only to industry insiders
• Primary research based on interviews with industry insiders
• Data built from the ground up, not taken from published databases
• Unique segmentations and data analytics
• Analysis by experienced objective analysts
• A coherent opinion from an independent point of view

Kalorama Information Subscription Service
Gain full access to the leading source of medical market intelligence through an annual subscription to Kalorama Information’s report collection. Choose from biotechnology, diagnostics, healthcare, medical devices, pharmaceuticals or any combination thereof. The service also includes access the previous 12 months of existing research (only available for first-time subscribers). For more information, contact a Kalorama Information Research Specialist.

Kalorama Information’s clients range from CMOs and marketing managers of leading healthcare brands, like Wyeth and GlaxoSmith Kline to industry consultants, ad agencies, and corporate librarians.

Here are what a few customers have to say about our research studies:

"The Kalorama reports are extremely well laid out and easy to read quickly. They're very well thought through, and have most all the information I need. It is so helpful and rare to find reports like that!"