Wound Care Markets, 2nd Edition, Vol III: Surgical and Trauma Wounds
Surgical and trauma wounds are, by far, the most common types of wounds addressed in the wound care area, but it is by no means the easiest to compete in. There are millions of surgical procedures performed annually worldwide; in the United States alone, there are over 100,000 surgeries performed daily. Enjoying market success depends on developing a formidable strategy that involves matching internal capabilities with external opportunities. Providers who compete well in this area must offer products that achieve high levels of clinical success while controlling costs. Manufacturers are continuing to create well-rounded and advanced products to provide a wider variety of choices.
This volume of Kalorama’s 2005 wound care study examines the world market for products to treat surgical and trauma wounds. For the purposes of this study, the market has been segmented into the following:
The information and analysis presented in this report are based on an extensive survey of senior management in the prescription women’s health drug industry. Background information was obtained from a comprehensive search of published literature and reports obtained from various government, business, medical trade, and international journals. Key information from published literature was used to conduct interviews with industry executives and product managers to validate and obtain expert opinion on current and future trends in the women’s health industry. Interviews were also used to confirm and/or adjust market size and market share estimates, as well as in formulating market projections.
All market data pertain to the market at the manufacturers’ level. Data are expressed in current U.S. dollars. The base year for data was 2004. Historical data are provided for each of the years 1999 through 2004, and forecast data are provided for each of the years 2005 through 2009. Historical, base year, and forecast data are provided for each market segment. Market shares are provided for each market segment for the 2004 base year.