Press Coverage on our Direct to Consumer Testing Market Call

Press Release
Feb 7, 2018
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Not only are consumers interested in obtaining test results in some cases without consulting a physician, the press is interested in the DTC concept as well.

The following are sources where Kalorama Information's DTC market number has been cited:

Gizmodo - Consumer DNA Testing Market is Already Booming

Genome Web: Some Growth There - (DTC Testing)

Healthcare IT News: Big Growth

Consumers Take Control

Since the 1980s, consumers have pushed for access to their laboratory tests, but it has been slow to evolve due to concerns that consumers may try to diagnose themselves without understanding how diagnoses information all fits together. Kalorama did not include paternity testing in its number. The finding was made in our report The Market for Direct-to-Consumer Genetic Health Testing.

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